Ave Home
Ave Home is a boutique furniture brand serving interior designers, known for its classic silhouettes and hand-applied finishes. As the first marketing hire, I joined the founders before launch and built the brand from the ground up, debuting at High Point Market in 2016 with a 50-piece collection.
Over the next few years, I helped grow Ave’s trade customer base, expand its showroom presence, and establish the brand in the design community — working with leading interior designers and securing ongoing press coverage, including features in Architectural Digest, Elle Decor, and Veranda.
Visual Direction
The styling, photography, and visuals that defined Ave’s look across the brand. Photographer: Madeline Rose.
Press & Partnerships
A mix of traditional press coverage and brand partnerships that expanded awareness in the design community.
Trade Program & Sales Support
Materials, tools, and showroom visuals created to support trade partners and sales efforts.
Brand Across Channels
A look at how Ave’s visual identity carried through email, social, and customer content.
Digital Product Experience
Website pages designed to guide customers and trade partners through the product journey.
